Chairman's Letter - August 15, 2003
Letter from Rory Clarke, Chairman, CEO:
The question on many shareholders minds these days,
and certainly voiced in their emails to me is; “ Do we have a chance to
survive today?” The answer
is: we have a fighting chance, it is not going to be easy nor
will it be quick. Clearly we have
to change what we are doing, it does not work.
This letter will provide a look at our recent past
and a preliminary look at our Revised Corporate Strategy.
In June of this year I was informed that Ford had
found other remedies for their cleaning/decontamination problems. Consequently
the purchase orders for the gear-cleaning systems we were expecting in 2003,
triggered by the approval of the first gear-cleaning machine, were cancelled, a
revenue reduction of over $1 million for 2003. This happened despite the
superior cleanliness standards we attained, exceeding the Ford standard by a
significant margin. To further add to the agony, our apparent preferred position
as the technology of choice for a new transmission line providing 9 machines in
each of 2004, 2005 and 2006 was no longer available. This major setback took us
by surprise especially considering the 6 years of effort in which we had
supported their requests for testing of products. Ford’s current financial
concerns must have a major influence in their decision-making.
In July, Sam Visaisouk, President and Chief
Operating Officer resigned from Universal Ice Blast. Personally I was not happy
to see him leave. While his departure was sudden and unexpected, shareholders
and customers should know that the ice blast technology is well embedded in the
company with all of our staff. We are moving forward and have increased our
emphasis on new products and refinements to existing equipment.
Mr. Norman Fisher, patent holder and key
employee, has been instrumental in many innovative aspects
of the technology since 1993. His
and other employee’s knowledge will advance the technology into new markets
through the initiatives of the Technology Circle.
While we received disconcerting news from Ford
about the cancellation of orders, they did confirm their internal assessment of
ice blast technology for de-burring/cleaning applications. They had concluded
that the ice blast brought advantages in both cost and improved performance over
of competing technologies.
Our relationship with Metaldyne is providing
further confirmation that the ice blast technology has a rightful place in the
deburring and cleaning applications of valve bodies and other machined aluminum
components. Metaldyne and UIBI are continuing with testing parts for automotive
manufacturers and their suppliers.
A division of Magna (Canadian manufacturer) has
recently completed testing and evaluation of ice blast for deburring
applications. The testing has resulted in RFQ’s being issued to two UIBI
endorsed machine tool builders for an expected order to be issued before
September 30th..
The Public Works Dept of the US Navy, Washington
D.C. has indicated that they would rent equipment for a 4 month period to
supplement their existing ice blast system.
We will know for sure in September/October.
A Portland, Oregon asbestos abatement contractor is
currently on an extended rental with an ice blast system for a high-rise
building abatement project.
Belfor US, a large international emergency
restoration company has just completed rental of two ice blast machines on a
fire and smoke damage application at the AOL-Time Warner building in NYC.
Our Dutch distributor has recently acquired another
industrial cleaning partner for long-term rentals of ice blast machines in
Europe.
In order to effect a change from the existing
method of doing business to one that has a different emphasis, my staff and I
developed a transition strategy outlined in a short term Tactical Plan. These
steps will take us into new actions and will form the basis for a Revised
Business Plan, which is still being discussed and written.
Excerpts of the short term Tactical Plan are:
Action Required |
Date for Progress Report |
Status |
|
Initiate Technology Circle, ask senior and
well-known Engineer to chair the process. |
Aug. 1. |
Done |
|
Assess existing technology products and determine
strengths and weaknesses. |
Aug. 8th |
Done |
|
Initiate new products linked to specific
commercial applications. |
Aug. 4th
|
Ongoing |
|
Assess all new market opportunities, determine
strategy. |
Aug 11th |
Ongoing |
|
Revisit pricing strategy and make it attractive
to market. |
July 31st |
Done |
|
Assess certifications required to sell product in
Europe and North America in key markets. |
Aug. 5th
|
Ongoing |
|
Confirm status of relationships with Ford, GM,
Tier One and other suppliers. |
Aug. 5th
|
Ongoing |
|
Assess patents and applications in progress with
corp. IP law firm and outside consultant |
Aug. 20th
|
Ongoing |
|
Inventory all known projects, sales leads for North America, and Asia. |
July 31st |
Done |
|
Remove the manufacturing of the key technology
components from current supplier and bring in-house. |
July 16th |
Negotiating |
|
Financial review and assess ability to get cash
flows from all operations, including product testing. |
July 16th |
Ongoing |
|
Assess available financing options |
July 16th |
Ongoing |
|
Assess Strategic Partners and Licensing
arrangements |
July 31st |
In Progress |
|
Determine financing plan. |
Sept.15th |
Ongoing |
|
Re-hire a key engineer. |
July 14th |
Done |
|
Complete Dutch company strategy, including
financing |
Sept.30th |
Ongoing |
The Revised Business Plan will focus on revenues
Sources from two markets.
1. Licensed Partners for the Precision Cleaning markets.
And
2. Rental Revenue strategy into Industrial markets with
Licensed and Non-licensed Partners.
The details of which are being developed and in some
cases implemented each day.
Effective immediately I have instituted a Technology Circle.
The Circle will:
Ensure that all knowledge is shared.
Ensure that credit is given to all members of the
team.
Ensure that no idea is too small to bring to the
Technology Circle.
Be chaired by an experienced engineer brought in
from outside.
Has already started work on new products, directed
to these 2 new markets:
Mid market: New
products would be innovative, small, and mobile. Potential customers would be:
McDonalds, Wendy’s, AAMCO and businesses that require specialty cleaning to
replace chemical cleaning.
Continue to focus on improving existing equipment,
already we have identified the key areas for improvement..
Corporately:
We have decided that we will make smaller margins,
but deliver greater volumes.
Our focus is on the rental markets.
There
are other exciting opportunities in addition to those listed above.
Lastly,
to all shareholders, Stakeholders, all employees are dedicated and focused on
this simplified Revised Business Plan. I appreciate your investment in the
company.
Sincerely,
Rory
Clarke.
Chairman,
CEO
Letter from Rory Clarke, Chairman, CEO:
It has been six weeks since I last issued an update
on our progress. Many have emailed me and asked that I provide more or regular
information. The new Sarbanes/Oxley Act places an additional burden on companies
with respect to providing information to the public. Therefore we can only do so
much by way of news.
Here is a fast look at what we are doing and where
we are headed:
Ford Motor Company: We designed a new product, a
Rust Inhibitor Station and delivered it to Ford Sharonville in September. This
fully automated machine extends our product line and fits a niche we have
developed with our ice blast systems. We will release the details of this
product in the near future on our website. Our engineering staff designed this
fully automated machine so that it can easily be fitted into an existing line
with minimum disruption. ELI in Detroit built the equipment for us and we had
great support from the resident engineers at Sharonville. As with many first one
of kind products, we will breakeven, however, subsequent machines will produce
margins in line with industry standards and will not have the design and
engineering costs associated with new product development.
We continue to work with Ford Advanced
Manufacturing and Metaldyne to have our deburring and cleaning systems approved
as Implementation Ready (IR). We have passed all the preliminary tests required
thus far and are still proceeding with additional requirements to achieve IR. We
have had outstanding support from both Ford AMTD and Metaldyne during this
process. The market is taking
notice of the superior ice blast performance in deburring and cleaning of
machined aluminum components and is now beginning to be recognized as a viable
alternative to high pressure water blasting. This month we have had inquiries
from three automotive manufacturer/suppliers to provide budgetary quotes. For
those of you who are not familiar with the term, a budgetary quote is a fast
look at the potential cost for a machine. It
does not bind either party, and is only an indication that they are interested.
Magna Group: We are continuing to work with two
divisions of Magna Corporation, which is a large Canadian multinational
corporation. Since we last
reported, the group we are dealing with has completed its testing and has
determined that ice blast is the best available technology to perform the
deburring and cleaning of certain machined aluminum components. We have
responded to a RFQ and are working with machine tool companies who have quoted
directly to the Magna divisions to build this system. This is further
confirmation that we are implementing our strategy of not being a machine tool
builder. If the system is accepted, the Company will sell two ice generation
units and engineering time. My
August 14th letter estimated that by Sept 30th we would
have a PO for these two ice generation units; it appears that this could take up
to 4 to 6 weeks before we see a purchase order.
During September we were invited to present our
deburring and deflashing systems for aluminum and plastic components to other
divisions within the Magna Corporation. The preliminary results are promising.
NYSDOT. The
ice blast technology has been chosen as the method by which 6 bridges will be
depainted in the State of New York. This approval is a follow up to the work we
successfully completed in 1998, and is expected to start in the summer of 2004.
We owe much of this success to the efforts provided by Dumond Chemical as well
the diligence and consistent hard work of our current staff, especially key
engineer, Mr. Mike Neil. As
disclosed in the August 14th letter, the Company will derive revenues
by renting equipment to the contractor. We have targeted this segment as being
significant and will be seeking a Partner to go after this market.
Asbestos abatement in Portland: The job was
successful, and the equipment performed great, proving that Ice blast has
“packaged” compact solutions for the asbestos abatement industry. This
rental income will be reflected in our third quarter results.
New Product Development: The Technology Circle
chaired by Bob Fuller has made significant progress since its formation in July.
The Company has filed a provisional patent, which will allow the technology to
enter middle and retail markets with new equipment and a revolutionary ice
process. One of the strategies to
be employed is a joint venture with companies already established in these
markets, using their branding and distribution prowess. While these plans are in
the formative stage, we have identified companies, and any discussions with
these companies will be subject to non-disclosure agreements while we further
develop the technology
The Tactical Plan we have developed to move the
Company into its new direction is updated as follows;
|
Action Required |
Updated |
Status |
|
Technology Circle
Actions New
Provisional patent filed New
markets identified for products
being developed |
Sept 19 Sept 5 |
Completed Preliminary assessment |
|
Work
on improving existing technology. New
processes being tested. |
Sept 25 |
Ongoing |
|
Equipment
certifications for Europe and N America: European manufacturer
to get CE N American
certification required. |
Sept 25 |
Agreement in principle Ongoing |
|
Strategic Partners Precision
Cleaning:
Negotiating with 2 companies Industrial
Cleaning:
Identified 3 companies |
Sept 25 Sept 25 |
Ongoing Ongoing |
|
Dutch strategy: All
major points agreed to |
Sept 12 |
Details |
|
Financing Plan Short
term requirements filled with cash from investor loans, operating cash flows,
payments with stock. Longer
Term: Strategic Investor and Joint
Venture with allied products companies. 2
companies identified |
Sept 25 Sept 19 |
Ongoing Formative stage only |
Other Items.
Cash Flow. Cash
flow is tight however we continue to get the basics done and have come a long
way with the development of the new products.
It is tough, but doable.
The Technology Circle has excelled itself in
producing working prototype models of a concept in less than 8 weeks.
I hope that this letter will convey that the
company is moving at a fast pace towards profitability and being cash flow
positive. We continue to reduce
costs and are concentrating on those key elements of our Revised Business Plan
that will move the Company forward to its stated objectives.
I
would like to thank my team of employees and consultants, for their continued
support and loyalty. Many of who have been significant contributors to the
technology without recognition. To our shareholders, thank you for your patience
and continued investment in the company.
Sincerely,
Rory
Clarke.
Chairman,
CEO